Several projects were undertaken with cooperation with Ukrainian and Russian advertising agencies for  Soyuz-Victan - the third largest vodka marketer in the world.

Company's Profile (from official web site):

Soyuz Victan is the leader! (LEADERS HOLD THE WORLD)

As the third largest vodka marketer in the world and the largest spirits producer in the CIS, Soyuz Victan is a major player in the global spirits market. The SV Vodka brand has been cited as the fastest growing spirit marque in the world by Impact Magazine.

Market of alcohol beverages is probably the most difficult for an advertising. It's highly competitive and developed. To find a right idea and creative approach is not a simple tasks.

Please, see examples of advertising ideas:

 Koktebel

It was a new approach for the market of alcohol drinks - glamorous new alcohol brand of Crimean wines and brandies, 2007.